Since my unfortunate budget break at the PRSSA National Conference book table in Detroit, I have been reading “Can we do that?!” by Peter Shankman. Upon reading almost all of the book in the airport/plane ride home, I committed the cardinal sin of skipping to the back of the book. However, instead of spoiling the end, I ws delighted to find a list of awesome PR blogs. “Hey, I should check these out”…that’s what I thought, but when I got home to 4 days (more like 4 weeks) of catching up on work, personal life, and school-it didnt happen. Thanks to my Corporate PR class, I am reviewing PR blogs, so goodbye to the college feeling of pointless assignments- I have some I wanted to read anyway!
The first blog is from Peter Shankman himself, www.prdifferently.com, which comes up as The Home of Peter Shankman. This is a great PR blog because he has such different and real ideas for PR now. He has blog, photos, about, projects, contact, and join tabs for his site, which makes him very reachable. How convenient for a PR student or new professional, to be able to reach such a PR star for advice, questions, or just to chat! Two of my favorite stories is how he was one of the 25 people who got the first preview of Pepsi’s new logos (Way to go, Pepsi! You know what your doing!) and how he gave a short shout out to Hardees and was sent coupons in return! What agreat way to see Corporations reaching out to customers and real people. (Even if it is a real person who is doing amazing and news worthy PR)
Once again, in the back of the book, is Steve Rubel’s blog Micropersuasion at www.micropersuasion.com. I liked this blog because of the wide variety of Tech related information in the PR world, as well as more Pepsi loo news. He has many interesting and helpful links to keep me busy for days learning new social media and Web 2.0 PR. My favorite story here is his coverage of http://www.tabbloid.com/, where you can have your favorite RSS feeds turned into a magazine sent to you as a PDF. Googlereader meets the tempting mags in the checkout line- I love it! So Im looking forward to experimenting with this, sometime soon. Check into the book, “Can We do that?!” by Peter Shankman- explore these blogs and the many, many PR blogs that they link to in their own! Now back to my four days of catch up work…2.5 weeks later!